CASE STUDY: EXHIBITIONS MANAGEMENT
Connecting Innovation: The Tech Showcase Success
Challenge
A mobile operator wanted to showcase cutting-edge technology at a prominent tech exhibition but faced challenges in designing an engaging booth and managing visitor flow.
Solution
Fresh Minds created an interactive exhibition booth featuring live demos, VR experiences and user-friendly product stations. The layout was designed to maximise visitor engagement, with technical experts on hand to provide insights. The booth attracted high foot traffic, and the operator’s innovations received significant media attention and positive feedback from attendees.